Globally, there is an emerging trend for people to start a business for the first time in later life. In NZ, 45% of ‘Entrepreneurs’, are over the age of 50, a trend that has steadily increased since the onset of COVID-19.
In this book you'll meet 33 Entrepreneurs in NZ, who challenge the stereotypical belief, that advancing age narrows down life choices. It doesn’t. They share their learning journey including candid accounts of the challenges they faced, and their aspirations for the future. Regardless of your age and stage, there are always opportunities to pick up ideas and lessons learned from others who have embarked on this path. Inspired by their example, you might like to change gears too!